09:00 — 17:30 · Day
Growing
B2B Brands.
Day job: Sr. Global Manager, Trade & Solutions at Chauvet Lighting — coaching ridiculously talented brand & trade marketing teams who actually do the magic. Off-hours: family, fresh air, and the occasional questionable side project.

19:00 — 22:00 · Night
Building
AI Tools.
After hours: nine live tools, one book, and the firm belief that AI should make small business life easier — not louder. Built between dinner, dog walks, and the occasional "one more commit."
09:00 — 17:30 · Day
Growing
B2B Brands.
Day job: Sr. Global Manager, Trade & Solutions at Chauvet Lighting — coaching ridiculously talented brand & trade marketing teams who actually do the magic. Off-hours: family, fresh air, and the occasional questionable side project.

19:00 — 22:00 · Night
Building
AI Tools.
After hours: nine live tools, one book, and the firm belief that AI should make small business life easier — not louder. Built between dinner, dog walks, and the occasional "one more commit."
The day
By day I help lead the brand and trade marketing teams at Chauvet Lighting alongside a crew of seriously good team leads. My job is mostly coaching, unblocking, and getting out of the way — the team are the rock stars. The fun part: their work ends up on the world's biggest stages, sets, and festivals.
The night
Once the laptop should be closed, it usually isn't. I build small AI and utility tools that make B2B and SMB life a bit less painful — nine live so far — and I wrote a book about it: AI for B2B Lead Generation. Equal parts curiosity, caffeine, and "what if this just worked?"
The Venture Index
Nine little products, each scratching a real itch for B2B teams or small businesses. Some pay the cloud bill. All of them taught me something.
01 / ANALYTICS
SnapSello
Plain-English website analytics — traffic, revenue, and AI insights that tell you what to do next.
02 / AI VISIBILITY
Approvero
Tracks how ChatGPT, Gemini, and Perplexity talk about your brand — and what to fix to get recommended.
03 / SEO / AI SEARCH
RenderBeam
Makes JavaScript sites visible to Google and AI search bots in one step — plus shows which bots actually visit.
04 / ACCESSIBILITY
WebsiteAccessibility.io
Dual-engine accessibility scanner — 90+ WCAG 2.1 AA checks, EAA and ADA ready, no overlay nonsense.
05 / PRICING
ProductPriceCalculator
Nineteen free pricing calculators for Etsy sellers, makers, freelancers, and creators who hate guessing.
06 / MONITORING
PingKeep
Uptime monitoring for founders who just need it to work — 60-second checks, SSL, alerts, status pages.
AI for B2B Lead Generation
Now on Amazon
How to use AI to get loyal customers.
A practical guide for marketers, founders, and anyone tired of cold-calling — written in plain English. AI frameworks you can actually use this week, without losing the voice that makes your brand sound like you.
Read more about the book